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प्रश्न
What are selling costs?
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उत्तर १
Selling costs refer to the expenditure incurred by a firm to promote the sale of its product.
उत्तर २
Selling costs are expenses incurred by firms to promote the sale of their product and persuade buyers to prefer their brand over rivals. They include advertising, sales promotion, free samples, publicity, discounts, personal selling, and after-sales service. Under monopolistic competition, where products are similar but differentiated, selling costs play a key role in increasing demand.
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संबंधित प्रश्न
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| Column I | Column II | ||
| A. | Demand curve under perfect competition | (i) | Indeterminate demand curve |
| B. | Demand curve under monopoly | (ii) | Downward sloping but less elastic |
| C. | Demand curve under monopolistic competition | (iii) | Horizontal straight line |
| D. | Demand curve under oligopoly | (iv) | Elastic demand curve |
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Firm is a price maker.
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