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What are selling costs?

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प्रश्न

What are selling costs?

लघु उत्तर
अति संक्षिप्त उत्तर
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उत्तर १

Selling costs refer to the expenditure incurred by a firm to promote the sale of its product.

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उत्तर २

Selling costs are expenses incurred by firms to promote the sale of their product and persuade buyers to prefer their brand over rivals. They include advertising, sales promotion, free samples, publicity, discounts, personal selling, and after-sales service. Under monopolistic competition, where products are similar but differentiated, selling costs play a key role in increasing demand.

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  या प्रश्नात किंवा उत्तरात काही त्रुटी आहे का?
पाठ 5: Meaning and Types of Markets - Exercise [पृष्ठ १३८]

APPEARS IN

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संबंधित प्रश्‍न

The image above shows a departmental store of a market structure.

  1. Identify the form of market as observed from the above image.
  2. Discuss the features of this market form with respect to:
    1. Type of product
    2. Entry and exit of firms
    3. Selling cost

Firm A hires the services of Rohit Sharma to act as the Brand ambassador for its products X. Identify the nature of market for commodity X.


“While shopping for fruits in the local market you see many seller selling fruits”. In this context answer the following:

  1. What is the type of market referred to?
  2. State and draw the type of demand curve faced by the market above.
  3. Differentiate between the market indicated above and monopoly on the basis of:
    1. No. of sellers
    2. Market price
    3. Entry and exit of firms in the market

Following is not the feature of perfect competition:


'Homogeneous products' is a characteristic of ______.


'A few big sellers' is a characteristic of ______.


Which among the following is a feature of monopsony market?


The monopolist's downward sloping demand curve means that it can increase sales only by changing a lower price.


Imperfect knowledge is a characteristic feature of:


Which of the following market types has the fewest number of firms?


Identify the market form for seller A on the basis of the following information:

Units of output sold Price offered by seller A in ₹
30 10
40 10
50 10

Which one of the following is NOT found in a perfectly competition market?


The market structure which is characterised by a single producer of a commodity and when there are not close substitutes for that commodity:


A holiday resort in a remote village is very popular among the tourists. Since the connectivity is very poor with the outer world, the owner employs the local villagers for the functioning of the resort.

This is a case of:


Read the following statements carefully and choose the correct alternative:

Assertion (A): Price discrimination is possible under monopoly.

Reason (R): A monopolist can charge different prices in different markets because different sets of consumers - rich and poor - have different price elasticity of demand for the monopolist's product.


There are no substitute goods in a monopoly market. Give a reason to support your answer.


Give three points of difference between perfect competition and monopoly. 


Define oligopoly.


Give two characteristics of perfect competition.


Highlight the importance of selling costs in a monopolistically compatible market. 


Identify the market form of the following:

The Government of India is the sole buyer of fighter aircrafts.


Identify the market form for the following:

Textile industry in India.


State the market form of the following commodity.

Shampoos


Identify the market form for the item given below:

A single seller


Give an example of monopoly.


Explain the main characteristics of a monopoly.


Which type of market structure is the following? Give reason.

Scooters


Which type of market structure is the following? Give reason.

Mobile phone services


Which type of market structure is the following? Give reason.

Lipstick


Product differentiation is practised in monopolistic competition? Give reasons.


What is the effect on price when a monopoly firm tries to sell more?


Identify the market form from the following.

Firm is a price maker. 


What is a price making firm?


In which type of market are firms interdependent and a few large firms dominate?


Which statement correctly describes monopsony?


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