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What are selling costs?

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प्रश्न

What are selling costs?

लघु उत्तरीय
अति संक्षिप्त उत्तर
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उत्तर १

Selling costs refer to the expenditure incurred by a firm to promote the sale of its product.

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उत्तर २

Selling costs are expenses incurred by firms to promote the sale of their product and persuade buyers to prefer their brand over rivals. They include advertising, sales promotion, free samples, publicity, discounts, personal selling, and after-sales service. Under monopolistic competition, where products are similar but differentiated, selling costs play a key role in increasing demand.

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अध्याय 5: Nature and Structure of Markets - QUESTIONS [पृष्ठ १३८]

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संबंधित प्रश्न

Which two forms of market earn normal profit in the long run?


Identify the market having a single buyer and many sellers from the following:


When products are differentiated on the basis of advertisements, brand names etc., it is called as ______.


'Homogeneous products' is a characteristic of ______.


Differentiated products is a characteristic of ______.


A seller cannot influence the market price under:


In monopolistic competition, there are ______.


Match the following and select the correct option: 

  Column I   Column II
(i) Perfect competition (A) Differentiated Products
(ii) Monopoly (B) Few large firms
(iii) Monopolistic Competition (C) Single seller
(iv) Oligopoly (D) Homogeneous products

The seller in a monopoly market is a price maker.


Which of the following statements are true?

  1. Monopolistically competitive markets have high selling costs.
  2. Monopolistically competitive markets sell homogeneous goods.
  3. Any firm can start a business in a monopolistically competitive market.

Read the given statements carefully and select the correct option.

  1. The number of sellers under oligopoly are small.
  2. In monopolistically competitive markets, buyers and sellers have perfect knowledge about the market conditions.

Products sold by each firm in a perfectly competitive market are perfect substitutes of each other. 


Match the following:

Column I Column II
A. Demand curve under perfect competition (i) Indeterminate demand curve
B. Demand curve under monopoly (ii) Downward sloping but less elastic
C. Demand curve under monopolistic competition (iii) Horizontal straight line
D. Demand curve under oligopoly (iv) Elastic demand curve

Read the following statements carefully and choose the correct alternative:

Assertion (A): Price discrimination is possible under monopoly.

Reason (R): A monopolist can charge different prices in different markets because different sets of consumers - rich and poor - have different price elasticity of demand for the monopolist's product.


Read the following statements carefully and choose the correct alternative:

Assertion (A): Under Perfect Competition, each firm faces a perfectly elastic demand curve.

Reason (R): Firm is a price maker under perfect competition.


Define perfect competition.


State two important characteristics of monopoly.


State the advantage of monopolistic competition over monopoly. 


Why is there no need for selling cost under perfect competition?


In which form of market is the seller a price taker? Justify your answer. 


Identify the market form of the following:

Goods sold are homogeneous.


State the market form of the following commodity.

Railways 


State the market form of the following commodity.

Automobiles


Identify the market form for the item given below:

Homogeneous goods


Identify the market form for the item given below:

Product differentiation


In which form of market do producers and consumers have perfect knowledge about the market conditions?


Define monopoly.


Why can a monopolist charge different prices in different markets?


What do you mean by homogeneous products?


What induces new firms to enter an industry?


What is the difference between collusive and non-collusive oligopoly?


What does perfectly elastic demand curve faced by a competitive firm indicate?


Identify the market form from the following.

Price discrimination


Mention one feature of a monopoly market.


Why do producers incur high selling costs in an imperfect market?


What is a price making firm?


Why are selling costs incurred?


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