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प्रश्न
Comment upon the following:
Intensive competition has made advertising essential for corporate survival.
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उत्तर
Due to intense competition, advertising has become essential for survival and growth in the corporate world. In order to create demand for new products and to maintain and increase sales of existing products manufacturers must advertise regularly. Business people who do not advertise face decline in sales and profits. Public memory is very short and they tend to buy products/services which they remember. Advertising keeps on reminding buyers.
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संबंधित प्रश्न
Distinguish between advertising and personal selling.
Distinguish between Advertising and Publicity.
Which type of advertising focuses on a particular product or brand or service of an enterprise?
"To enhance the goodwill of the firm by promising better quality at fair prices" ______.
All companies strive to build ______ strength.
The main objective of this advertising is to persuade the customers to buy a product or service or to support an idea.
It is marketing which has converted yesterday's luxuries into today's necessities. Justify giving two reasons.
Advertisements eliminate middlemen. Justify either for or against.
"Intense competition in the corporate world has led to the emergence of advertising as a vital tool for corporate survival". Do you agree with this statement? Support your answer by citing reasons.
Enumerate the objectives of advertising.
