Advertisements
Advertisements
प्रश्न
Advertising is ______ than personal selling.
पर्याय
Less flexible
More flexible
Very rigid
All of these
Advertisements
उत्तर
Advertising is less flexible than personal selling.
Explanation:
Advertising is less adaptable than personal selling because it is a non-personal mass communication medium in which the same message is broadcast to millions simultaneously, making it impossible to change the content on the fly. Personal selling, on the other hand, is extremely adaptable since a salesperson may adjust their live pitch, tone, and reasoning in real time to fit each customer’s unique reactions and objections.
APPEARS IN
संबंधित प्रश्न
“It consists of all promotional activities other than advertising, personal selling and publicity that helped to increase sales through non-repetitive and one-time communication”. What is it?
Define sales promotion.
What is Direct Mail Advertising?
Give any two advantages of Direct Mail Advertising.
What is meant by sales promotion?
Which of these best describes the objective of sales promotion?
Enumerate any four methods of sales promotion.
What is sales promotion?
Describe the role of sales promotion.
Explain the various techniques of sales promotion.
