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प्रश्न
Which of the following is not an element of Distribution mix?
विकल्प
Discount
Transportation
Channel
Storage
MCQ
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उत्तर
Discount
Explanation:
The distribution mix, also known as the place mix, includes elements related to the logistics and channels involved in getting the product to the consumer. Key elements include:
- Transportation: The methods used to move products from the manufacturer to various locations.
- Channel: The pathways or intermediaries through which products pass to reach the consumer, such as wholesalers and retailers.
- Storage: The facilities and processes used to store products until they are needed for sale.
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