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प्रश्न
The term ‘Publicity’ refers to ______.
पर्याय
Conducting variety of programmes designed to promote or protect a company's image and its individual products.
Favourable non-paid news presented in the mass media about a product or service.
Short term incentives designed to encourage the buyers to make immediate purchase of a product or service.
Impersonal form of communication which is paid for the marketers to promote some goods or service.
MCQ
रिकाम्या जागा भरा
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उत्तर
The term ‘Publicity’ refers to Favourable non-paid news presented in the mass media about a product or service.
Explanation:
Publicity is unpaid media coverage that highlights a product or service in a positive light to the audience.
shaalaa.com
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