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प्रश्न
______ philosophy suggests, that, the organisation should earn profit through volume of production.
पर्याय
Production concept
Marketing concept
Pricing concept
Societal concept
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उत्तर
Production concept philosophy suggests, that, the organisation should earn profit through volume of production.
Explanation:
The production concept emphasizes that consumers favour products that are available and highly affordable. It suggests that organizations should focus on increasing production efficiency and volume to achieve economies of scale and generate profit. This concept assumes that a higher volume of production leads to lower costs and higher sales.
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संबंधित प्रश्न
Explain any two stages of marketing.
Which stage of marketing is characterised by hard selling?
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During the stage, from 1950-1960; marketers’ focus shifted from promotion to product improvement?
In this stage of marketing, the motto was to ‘Sell what can be produced’:
The activity involved in planning, pricing, promoting and distributing products and services is called?
Marketing was considered to be mere distribution in this stage of Marketing ______.
Briefly explain the term ‘Marketing Oriented Stage’.
In which stage of marketing is the consumer considered the king? Explain this stage briefly.
Explain any two stages in the evolution of marketing.
