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Enlist the advantages of packaging of consumer products.

[11] Marketing Management
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What information is generally placed on the package of a food product? Design a label for one of the food products of your choice.

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Cardbox of Shaving Cream is an example of?

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______ involves designing and producing container or wrapper of the product.

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______ is an important function of marketing which is important not only for protection of the product but also serves as a promotional tool.

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In Saarthak Steel several initiatives have been taken to further improve the motivation levels of employees through designing jobs that include greater variety of work content, providing certain stability about future income and work, providing fringe benefits like housing, medical aid, etc., allotment of shares in line with various incentives. Identify and briefly explain the incentives being given by the organization to the employees.

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Agrima, Arunima, and Avika are pursuing MBA from a reputed institution. Now it is the time for their placement.

Agrima wants to work in a company that would provide her more authority for fulfilling her duties and will give recognition, rewards, perquisites, and prestige of the job.

Arunima wants to work in an organization in which the behaviour of individuals is influenced by characteristics like autonomy, reward orientation, consideration of employees, risk-taking, etc.

Avika wants to join an organization that has appropriate skill development programs and a sound promotion policy that encourages employees to exhibit improved performance.

Identify and state the incentives about which Agrima, Arunima, and Avika are talking.

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What is meant by financial incentives?

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State any two financial incentives.

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Gitanjali Makan is a successful business leader. She believes that if jobs are made interesting by including greater variety of work content and providing a meaningful work experience, the jobs themselves become a source of motivation to individuals.

The non-financial incentive that has been discussed in the above case is ______.

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Keshav Bannerjee is the Chief Executive Officer (CEO) of 'Das Networking Ltd.’, a leading IT company in Bengaluru. He believes that if needs of employees are taken care of, the employees take good care of the customers. In this company various benefits are provided to the employees to help them meet their ‘medical and housing needs etc., while in job. It is also providing benefits like gratuity at the time of their retirement. The employees are provided various opportunities to attend skill development programmes to improve their skills and be promoted to the higher level jobs. Identify and state the three incentives offered by the company in the above para to improve the performance of its employees. 

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The activities whose outcome not only improves the job performance but also help individuals in the progress towards maturity and actualisation of their potential capacities is known as ______.

[6] Staffing
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Mahamana Enterprises is not only giving salary to its employees but it also offers bonus to them over and above the salary. To further encourage the employees, it announced that it will provide a share in the profits of the company to them. These incentives are helpful in increasing the purchasing power of the employees.

State four other incentives of the type of incentive discussed in the above para.

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Dhaval Acharya, after acquiring a bachelor’s degree in Hotel Management joined his father’s chain of vegetarian restaurants in Ahmednagar. Being young and enterprising, he suggested his father to add a new section of vegetarian bakery items which required an investment of ₹ 5 crores. His father Mr. Aariketh Acharya suggested him to take the decision with caution and understood everything comprehensively as bad decision may damage the financial fortune of business.

Identify the decision suggested by Mr. Aariketh Acharya. State by giving any three reasons as to why he must have advised his son to take decision with caution.

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Ashima purchased a bottle of tomato-sauce from the local grocery shop. The information provided on the bottle was not clear. She fell sick on consuming it. She filed a case in the District Forum under Consumer Protection Act and got the relief.

a. Identify the important aspect neglected by the marketer in the above case.

b. Explain briefly the functions of the aspect identified in (a) above.

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Pooja purchased a packet of juice from the local grocery shop. The information provided on the packet was not clear. She fell sick on consuming it. She filed a case in the District Forum under Consumer Protection Act and got the relief.

a. Identify the important aspect which has been neglected by the marketer in the above case.

b. Explain briefly the functions of the aspect identified in (a) above.

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Answer the following question:
‘Buy one get one free’ is printed on the label of the package of a mosquito repellant. State the labelling function being performed by this statement.

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What is meant by 'Delegation'?

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State any four points which highlight the importance of delegation in an organisation.

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Crackers Ltd., a firecracker-manufacturing company, launched some new products on the eve of Diwali, which attracted many buyers. To meet the increased demand, the company employed children from nearby villages. Although the product was in great demand, appropriate safety warnings for use were not mentioned in the packets that led to many accidents.

  • Identify and explain the important product-related decision that was not taken into consideration by the company
  • Also, identify any two values that were violated by the company.
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CBSE Arts (English Medium) कक्षा १२ Question Bank Solutions
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Accountancy
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Business Studies
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Computer Science (Python)
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Economics
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ English Core
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ English Elective - NCERT
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Entrepreneurship
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Geography
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Hindi (Core)
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Hindi (Elective)
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ History
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Informatics Practices
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Mathematics
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Physical Education
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Political Science
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Psychology
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Sanskrit (Core)
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Sanskrit (Elective)
Question Bank Solutions for CBSE Arts (English Medium) कक्षा १२ Sociology
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