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Why is the Understanding of Business-environment Important for Managers? Explain with the Help of Any Four Points

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प्रश्न

Why is the understanding of business-environment important for managers? Explain with the help of any four points

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उत्तर

No organisation can function in isolation. Understanding of the business environment is of vital importance for the smooth and successful functioning of an organisation. A business environment refers to the aggregate of external conditions, events and resources which are outside the control of a business but interact with it and affect its performance. In other words, everything which is outside the purview of an organisation but affects its performance composes the business environment. Some factors have direct influence and some have the indirect influence on the business. A continuous evaluation and understanding of the business environment help a firm to take account of these forces in a better manner, and thereby improve its functioning. Points highlighting the importance of the understanding of the environment for business enterprises:

  • Identification of opportunities and threats: The business environment is ever evolving. An interaction with the environment and careful analysis will help a business identify positive opportunities. It enables the organisation to grab these opportunities, gain maximum benefit and move ahead of its competitors.
  • Identification of threats: An identification of the threats can enable the organisation to take appropriate measures such as improving the quality and features of its mobile advertising.
  • Accumulating useful resources: The environment offers itself as a source of inputs such as raw material, machinery and labour for the running of an organisation. In return, the business supplies the environment with its output. This is possible only if the enterprises have an understanding of what the environment desires and what it can offer. Thus, it is rational for organisations to take up those resources from the environment which can be converted to the desired output.
  • Adjusting to changes: The business environment is dynamic in nature and is prone to numerous socioeconomic changes. A careful analysis and understanding of the environment helps an enterprise in adapting to these changes and taking timely actions
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2013-2014 (March) Delhi Set 1

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संबंधित प्रश्न

Beni, after completing her MBA, took up a job with a multinational company named 'Fortio'. The company was paying good salary and perks to its employees. The wages were within the paying capacity of the company the provided the employees a reasonable standard of living. The company also had a good work-culture and the behaviour of superiors was very good towards their subordinates. Beni was very happy in this organisation, but due to long working hours, she did not have time to cook her meal. She had to depend upon outside food, which was deteriorating her health. She observed that this problem was faced by many of her colleagues, not only in her company but also in many other companies. This was because of increase in the number of working women and non-availability of hygienic home-cooked food. She identified this as a great opportunity and decided to give up her job to supply packaged home-cooked food to office goers at a reasonable price. At the end of the day, she was also distributing the left-over food in the nearby night-shelters

a. State the dimension of the business environment being discussed above.
b. State the principle of management being followed by 'Fortio'.
c. Identify any two values being communicated by the company to the society in the
above case.


What is included in the 'political environment' of business? State.


Select the correct option and rewrite the sentence.
The new Industrial policy was formulated in  __________.


Match the pairs.

Group ‘A’ Group ‘B’
A) Globalization 1) Profit motive
B) Privatization 2) 2006
C) Liberalization 3) Borderless economy
D) New economic policy 4) Service Motive
E) Social Environment 5) Internal factor
  6) Disinvestment
  7) Social Values
  8) 1991
  9) Abolishing license policy
  10) GATT

Give one word/phrase/term.
The environmental of business that includes customs and traditions, values, social trends.


Give one word/phrase/term.
A boundary less worlds where there would be flow of goods, services, information, capital and people across nation.


Select the correct Option 
In how many type environmental factors can be classified?


Correct the underlined word and rewrite the following sentence.

External factors of business environment are controllable.


Explain the following term/concept.

Globalisation


Explain the following term/concept.

Economic environment.


What creates fear in the minds of investors to invest in long term projects?


Business environment is a group of powers.


Match the FEATURES of Business Environment in Column I with the appropriate EXPLANATION in Column II.

  Column I   Column II
(a) Complexity (i) Very difficult to predict future happenings
(b) Specific forces (ii) Easier to understand in parts but difficult to grasp in its totality
(c) Uncertainty (iii) Affect individual enterprises directly and immediately

"The shift of demand from soft drinks to juices is an opportunity for juice companies and threat for soft drink companies." Identify the feature of business environment:


Which of the following is the feature of Business Environment?


"The increase in the demand for many ayurvedic medicines, health products and services in the past few months, is related to the need for building immunity and an increased awareness for health care due to the spread of Corona Virus." Identify the feature of business environment being described above.


Match the FEATURES of Business Environment in Column I with the appropriate EXPLANATION in Column II.

  Column I Column II
(i) Complexity Very difficult to predict future happenings.
(ii) Specific forces Easier to understand in parts but difficult to grasp in its totality.
(iii) Uncertainty Affect individual enterprises directly and immediately.

Assertion (A): Changes in fashions and tastes of consumers may shift demand in the market from existing products to new ones. 

Reason (R): Business environment is dynamic, i.e., it keeps on changing in consumer preferences.


Which among the following best defines 'Business Environment'?


What does adapting to changes in the business environment mainly help a business achieve?


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