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प्रश्न
What does the product concept say should be improved?
विकल्प
Quantity, distribution, and availability
Advertising, personal selling, and sales promotion
Product, price, and place
Quality, performance, and features
MCQ
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उत्तर
The product concept calls for improvement in quality, performance, and features. It emphasizes a better product rather than availability alone.
shaalaa.com
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