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प्रश्न
Define advertising.
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उत्तर
Advertising involves preparing and disseminating advertisements to target potential customers and inspire desired actions with the advertiser’s intention.
According to the American Marketing Association, advertising is “any paid form of nonpersonal presentation or promotion of ideas, goods or services by an identified sponsor.”
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संबंधित प्रश्न
Any paid form of non-personal communication about an organisation, good, service or idea by an identified sponsor is called ______.
Any paid form of non-personal presentation or promotion of ideas, goods or services by an identified sponsor is termed as ______.
Advertising is best defined as:
Which of the following are common modes of advertising?
The feature of advertising that requires the communication to be done by a known individual or company who pays for it is called:
A national daily newspaper carrying an advertisement reaches lakhs of subscribers spread over a wide area. Which merit of advertising does this illustrate?
The use of art, computer designs and graphics to make advertising messages very attractive highlights which merit of advertising?
Which of the following is a criticism (objection) against advertising related to pricing?
The objection that advertising 'undermines social values' is based on the criticism that it:
According to the response to the 'confuses the buyers' objection, a rational buyer can avoid confusion by:
