Advertisements
Advertisements
प्रश्न
A company selling specialized industrial machinery that requires technical explanation and negotiation should primarily rely on:
विकल्प
Digital banner advertising
Advertising through TV and radio
Personal selling
Mass print campaigns
MCQ
Advertisements
उत्तर
Industrial or specialized markets are best served by personal selling, since it offers customized per-customer messages, high flexibility, and direct interaction needed for technical explanations. Advertising, with its standardized message for mass markets, cannot address such specialized requirements effectively.
shaalaa.com
क्या इस प्रश्न या उत्तर में कोई त्रुटि है?
