Please select a subject first
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This promotional technique is deliberately planned and sustained effort to establish and maintain mutual understanding between an organisation and public. This industry grew 12% to touch 1600 crore in FY19, according to the fourth ‘State of the Industry Survey 2019’ report by the Public Relations Consultants Association of India (PRCAI). While media relations continue to be the largest service, non-media relations services now contribute 53 per cent of the industry’s revenue. Identify the technique
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Assertion (A): Advertising is a paid form of communication.
Reason (R): Successful advertising makes the products or services positively known by that section of the public most likely to purchase them.
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| Farheen, also known online as Fairu, has become a well-known figure on social media. This social media phenom has a staggering 28M Instagram followers, and they support her wholeheartedly. Millions of social media users enjoy her videos and photographs because she understands how to connect with the viewers. Fairu frequently uploads photos and videos to her Instagram account to keep her followers entertained. The fact that this social media celebrity will soon appear in India’s most popular reality show marks a significant turning point in her career. |
Raja an entrepreneur, has been following Farheen to spot the latest trend. Which of the following trend is it?
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Enlist any three points of importance in framing the business plan.
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Draw the enterprise process diagram.
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Explain the steps of creative process.
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What is Innovation and explain the elements of innovation process?
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What is the need for a business plan?
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Elaborate on various formats in presenting a business plan to prospective investors.
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| As a chemistry enthusiast, Athavan was always very innovative and wanted to try out new things. He had an idea of making a new stain remover which will help in removing stains very fast from clothes. He did a market research to find out the various stain removers available in the market to foresee the future of the product in the market. |
Which of the following step of creative process is he following?
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| Carpet weaving has been a major industry in Kashmir. Bareen wanted that this cottage industry to be known worldwide and that it gets its due importance. She along with her friends and help from the government decided to market and sell the same. She organised the required raw material and human resource for carpet weaving. |
Identify the element of innovation process that Bareen is performing
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What is break even analysis?
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What is a production plan?
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What are the three most likely situations which arise before any firm while preparing the production plan?
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What is the meaning of shipping in the process of operational plan?
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Name the factors which affect the operational plan.
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Briefly, explain the objectives of operational plan.
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What is an operational plan? Discuss its blue print.
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You are an entrepreneur who is deciding the operational plan for your business.
While deciding the technology to be used, you come across three alternatives:
a) Use a cheaper technology which lets you dispose of the waste water and lets
you fix the price of your product low.
b) Use a technology that is a little expensive as it lets you recycle that waste water
into water fit for drinking. In this case, you will have to fix the price a little
higher in order to earn profits.
c) Use the technology that recycles the waste, do not change the price. And go
about cost cutting though efficient utilization of resources.
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The production plan aims at "plan your work", whereas operations plan ensures "work your plan". In the light of the given statement, examine the relevance of a operational plan for an entrepreneur.
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