Question

What can be targeted groups towards who brochures can be directed?

Answer 1

A brochure can be directed to:

1. Potential members or volunteers
2. Potential clients
3. Potential funders
4. Potential community partners and supporters
5. The press
6. The general public

Distribution of brochures is typically more selective because of the costs involved in printing them compared to flyers. Also, their target group is more specific.