Question

State any two ways in which radio can still be considered as a powerful means of mass communication in remote areas.

Answer 1

Two ways in which radio can still be considered a powerful means of mass communication in remote areas are:

1. Affordability and Accessibility: Even a poor person in a remote corner of the country can afford a radio and receive information. Radio sets are relatively inexpensive and widely available, making them accessible in rural and remote areas where other media might not reach.
2. Language and Reach: Radio programs are broadcast in multiple regional languages and dialects, which makes the information understandable and relevant to local people. For example, All India Radio broadcasts in 24 languages and 146 dialects, effectively catering to diverse linguistic groups even in remote locations.