Question

Marketing was considered to be mere distribution in this stage of Marketing:

पर्याय

• Production-oriented stage

• Sales-oriented stage

• Product-oriented stage

• Marketing-oriented stage

Answer 1

Production-oriented stage

Explanation:

In the production-oriented stage, the primary focus was on producing goods efficiently and in large quantities. Marketing was seen mainly as a means to distribute these goods to consumers, with little emphasis on understanding or meeting customer needs. The assumption was that consumers would buy products as long as they were available and affordable.