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प्रश्न
A national daily newspaper carrying an advertisement reaches lakhs of subscribers spread over a wide area. Which merit of advertising does this illustrate?
पर्याय
Mass reach
Enhancing customer satisfaction and confidence
Expressive medium
Identified sponsor
MCQ
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उत्तर
Mass reach is a major merit of advertising, as an advertisement can reach a large number of people over a wide geographical area. For example, a message in a national daily can reach lakhs of subscribers at the same time.
shaalaa.com
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