Question

Under which marketing objective of Public Relations does PR create publicity and a good first impression before a product launch?

विकल्प

• Building Credibility

• Building Awareness

• Stimulating Sales Force & Dealers

• Lowering Promotion Costs

Answer 1

Building Awareness is the marketing objective where PR creates publicity and a good first impression before the product launch. Early positive exposure prepares the market and generates interest even before the product becomes available.