Question

Discuss about descriptive norms.

Answer 1

Descriptive norms are a type of social norm that refer to the actual behaviours commonly performed by people in a particular group or situation. Unlike injunctive norms, which tell us what people ought to do, descriptive norms tell us what most people actually do. These norms influence behaviour by showing individuals what is typical or expected based on observation.

For example, if someone sees that most people in a park dispose of their trash properly, they are more likely to do the same. This is because people tend to conform to what they see as the common behaviour, assuming it is the correct or acceptable way to act. Descriptive norms are especially powerful when individuals are uncertain about how to behave.

In summary, descriptive norms guide behaviour through social examples, helping individuals align with group expectations and promoting uniformity within society.