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प्रश्न
Can you give this diagram a title? What do you understand about the link between media and big business from this diagram?

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उत्तर
- Title to the diagram:
Media and Big Business Houses. - The link between media and Big Business:
There is a strong link between media and big business/business house because of the following reasons:- Most of the media (Newspapers, magazines, news channels) are owned by big business houses. e.g., Hindustan Times by Birla group.
- Big business houses finance the media in a big way.
- They pay heavy amounts to the media for their advertisements.
- They provide political, financial, social, and moral support.
- In return, the media propagates their policies and programmes.
- They publish and advertise their products.
संबंधित प्रश्न
In what ways does the media play an important role in a democracy?
Long Type Question:
Write a brief note on ‘local media’.
Assertion: Print media has been referred to as peoples University
Reason: They perform the role of public informer, educate, custodian of public interest.
What is media?
Prepare a newspaper and circulate in your class.
Match the following:
| 1. | Harikatha | a. | Public informer |
| 2. | Print media | b. | Communicate messages |
| 3. | Media | c. | Legislature |
| 4. | Democracy | d. | Cinemas |
| 5. | Social problems | e. | Religious media |
Consider the following statement: Choose the appropriate answer:
- Media does not interfere in democracy
- Media broadcast national and international News
- Media is working for the welfare of a particular area
- Media educates masses in rural areas

Are the above stories in the two newspapers similar? And if not, why not? What, in your view, are the similarities and the differences?
If you read the story in the News of India, what would you think about the issue?
Do you think it is important to know both sides of the story? Why?
