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प्रश्न
Briefly explain any four external factors of the micro environment of business.
स्पष्ट कीजिए
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उत्तर
- Suppliers: Without a supplier, it is not possible to carry on the business.
- Customers: Customers are another basic requirement to run a business. If no one is buying the products of your business, you will have to close its doors.
- Marketing Intermediaries: Middlemen have a direct impact on your business operation. They could be your distributors, wholesalers and other related people.
- Financiers: Typically, business owners take out a loan to get started and the growth of the business depends upon their ability to obtain additional loans.
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