Question

What is psychlogocial barrier in planning?

Answer 1

People resist changing long-standing customs and behaviours because they have grown accustomed to certain attitudes, beliefs, and traditions. “The main psychological barrier is that executives, like most people, care more about the present than the future,” claims McFarland. In addition to being more desirable, the present is also more certain than the future. In the business sector, resistance to change is a frequent occurrence. Executives might prefer to reject the adjustments that planning frequently suggests in the hopes that they won’t come to pass.