Question

Discuss the role of television as a medium of mass-communication.

Answer 1

1. Visual Impact: Combines audio and visual elements to make information more engaging and easier to understand.
2. Mass Appeal: It caters to all age groups and segments of society with varied programming (news, education, entertainment).
3. Nation Building: Promotes national integration and awareness through cultural and educational programs.
4. Real-Time News: Offers immediate access to current events and developments.
5. Influence on Public Opinion: Shapes views and awareness on social, political, and economic issues.