Write short note on Vertical communication.
Vertical Communication :
1) Vertical communication is transmitted by upward and downward flow of messages .
2) Information is transmitted from top management to the employees working in the organisation and vice versa .
3) Vertical or up-and-down communication is essential in every organisation so that management can give directives and send information downwards and also receive periodic information from subordinates about the effectiveness of their directives and the progress of the organisation .