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In order to promote the sales of the company, Mukund Limited has decided to offer consumer durable products at 0% finance. Identify the type of marketing factor being described in the above line. - Business Studies

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MCQ

In order to promote the sales of the company, Mukund Limited has decided to offer consumer durable products at 0% finance. Identify the type of marketing factor being described in the above line.

Options

  • Controllable factor

  • Non-controllable factor

  • Environmental factor

  • None of the above

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Solution

Controllable factor

Explanation:

It is a promotion.

Concept: Concept of Marketing Mix
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