Advertisement Remove all ads

Explain the Different Types of Sales Strategies. - Entrepreneurship

Short Note

Explain the different types of sales strategies?

Advertisement Remove all ads


Following are the two types of sales strategies:

  1. Direct:In this strategy sales people talk about each feature of the competition’s product and compare it to theirs. It is also referred to as “negative selling”.
  2. Indirect: Indirect sales uses demonstrating features and benefits not available with the competition’s products or services without ever mentioning them by name. It is also referred as “positive selling”.
Concept: Various Marketing Strategies Used in a Firm
  Is there an error in this question or solution?
Advertisement Remove all ads


CBSE Class 12 Entrepreneurship Textbook
Chapter 3 Enterprise Marketing
Short Answers (exceed 50 words) | Q 4 | Page 138
Advertisement Remove all ads
Advertisement Remove all ads

View all notifications

      Forgot password?
View in app×