"Consumer awareness is essential to avoid exploitation in the market place." Support the statement.
Consumer awareness is essential to avoid exploitation in the market place. This statement can be supported with the help of following arguments:
a) If consumers are actively involved, companies will also be on their guard and offer better services and products, offering greater value.
b) Consumers must be aware of not only the products but also legal measures to protect themselves.
c) The Government imposed certification marks such as ISI mark for industrial products, AGMARK for agricultural products, etc., that ensure product quality for consumers.
d) The enactment of COPRA (Consumer Protection Act 1986) has given strength to consumer movement.
e) RTI (Right to Information) Act, has ensured that consumers are able to get information on functioning of government institutions as well.