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Give one difference between normal cost and abnormal cost.
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| Ryan Ltd. Took the following steps in the beginning of this year to widen its consumer base. It expanded the business operations to cover international markets and within India. It focused on Delhi. It repositioned itself as a FMCG company, offering a wide range of Modern Electronic items, and moved away from traditional marketing to non-traditional marketing. The company focused on quality control and publicity. It also introduced new advertisements featuring film stars and sports personalities. It undertook various brand promotion methods. |
- Explain any two advantages of advertising to manufacturers.
- Explain any two elements of promotion mix.
- Explain any five Non-traditional markets.
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Discuss the need for consumer education.
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Give one difference between product cost and period cost.
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Discuss the benefits of consumer education.
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"The cost of sugarcane is an avoidable cost." Justify for or against.
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Which tool involves direct face-to-face conversation with prospective customer?
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State one difference between Historical costs and Predetermined costs.
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Differentiate between expired and unexpired costs.
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Write short notes on opportunity costs.
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Explain the following with an example:
Marginal cost.
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Explain the following with an example:
opportunity cost.
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Distinguish between private costs and social costs.
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Explain the following Concept:
Out of Pocket Cost
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Explain the following:
Differential cost
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______ enables a sales person to understand and persuade customers to do complete job of selling and to collect feedback.
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Explain the following:
Notional or imputed cost.
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Explain the following:
Replacement cost
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Discuss the importance of personal selling in marketing.
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“Advertising can only create demand. Personal selling is necessary to convert demand into sales.” Explain.
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