Topics
Stakeholders in Commercial Organisations
Distinction Between Stakeholders and Customers
Internal and External Stakeholders
Expectations of Stakeholders – Employers (Owners and Managers), Employees, Associates, and the General Public
Marketing
Marketing
Product and Service
Marketing Research
Advertising and Sales Promotion
Sales and the Selling Process
Finance and Accounting
Capital and Revenue
Final Accounts of a Sole Trader
Non-profit Organizations
Fundamental Concept of Cost (Direct, Variable, Etc.)
Budgeting
Sources of Finance
Human Resources
Recruitment, Selection and Training
Simple Understanding of Industrial Relations
Logistics and Insurance
Transportation
Warehousing
Insurance
Striving for a Better Environment
Banking
Central Bank
Internet Banking
Financial Fraudulent Practices
Communication
Meaning and Types
Interpersonal Skills in Communication
- Modes of transferring money / Net Banking: NEFT, RTGS, IMPS, mobile wallets: meaning only.
- ATM, Credit & Debit cards - meaning & difference, caution to be taken while using these cards.
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